Make the most of your listing & trademark access:
We include all direct contact and booking links on your listing. That means we don’t take any booking commissions – you get the enquiry directly.
Think of it like the Australian Made mark – but for parks!
The trademarked logos and slogans have been designed to stand out and become recognised as the symbol for hard working independent operators.
It DOES NOT replace your logo, should not be as promminent as it, and can be used alongside other park marketing brands.
For those with a qualifying Listing package, your park will be granted access to display, use and promote your independence with the Independent Park logos and trademarks.
You will also receive:
For a small additional fee these can also be customised to match your brand colours, fonts and style.
Your license to use these trademarks is only granted for as long as you hold an active listing on the Independent Park website, or while you’re part of a participating marketing program – like ParkPA or Holiday Brands currently.
If at any time you cancel your listing, do not renew, or you no longer meet the independent criteria: you MUST remove all references and uses of the trademarks and logos. Including signage.
Listing owners can provide various details to help users of our platform make better-informed decisions.
The following details are available to all Listing owners, regardless of their Listing package.
Tip: The higher you move up within the Listing packages, the more benefits you get.
We will work with you one-on-one, to make your Listing the best it can be.
You will get a 15 minute call complimentary with our team so we can optimise your listing, help you word it right, and help you choose the best images to use, to make sure you put your best foot forward.
Get your consultation started by scheduling an appointment with us.
By listing you get automatic access to the Private Independent Parks Facebook Group.
A safe place for yourself and parks like you to share frustrations, ask for support, and get professional advice with as easy as a question!
Make sure you put your Facebook email in the checkout so we can invite the right account.
To help people easily reach you and to help you get found in search engines, NAP (Name, Address, and Phone Number) is critical information to include in your Listing.
While including a Name (i.e. Listing Title) is a given, Listings can contain the following information, in an actionable format (ex. click-to-call) where possible, to make things even more convenient for users of the platform.
Those with a qualifying Listing package will be able to link directly to their own website from their Listing.
This allows Listings to get even more exposure and increase the likelihood of visitors running through your own booking funnel.
Those looking to explore Independent Parks across Australia can easily find what they are looking for, using various search and filter options, such as Region, Address, Amenities, and more.
We encourage Listing owners to fill out their Listings as completely as possible, in order to extend their customer reach.
Check out the Search page for yourself.
All Listings include a built-in contact form so people always have an easy way to reach out to Listing owners.
The email address used when signing up for the platform will be used as the default recipient address, but this can be changed at any time, by editing your account details.
Listing owners can have their address shown for quick reference.
Additionally, that location will be shown on a map, providing quick access to directions for users.
Links to Social Networks can be added to Listings.
When a link is added the name of the network and the corresponding icon is automatically added.
If someone chooses to click on one of the Social Networks, that network’s website will open in a new browser tab, so users can stay on the Listing and still click through to follow you.
Image Galleries are essential for showcasing products, services, and more.
Up to 6 images can be uploaded to your gallery, for those with a qualifying Listing package.
Your image gallery also serves as your Listings cover image. This is the area at the top of your Listing that helps to quickly showcase what your Listing is about.
Note: If you do not upload any gallery images, we will automatically apply a default cover image to your Listing, using our branding.
All images need to be under 1000KM (1MB)
Listing owners can include a link to one of their online videos (e.g. YouTube), which in turn embeds the video into their Listing.
Video Examples:
For parks that want guaranteed exposure, we’ve get extra options and can do your marketing for you.
We’ve partnered with the park marketing experts at Holiday Brands to offer guaranteed results and website traffic for your Independent park. Including your social media done for you.
Find our more at:
https://parkpa.com.au
This is a required field.
In 52 characters or less, add a name to help draw attention to or identify yourself, your brand, a service, or a product.
Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
e.g. Independent Parks Hotel
This is an optional field.
In 68 characters or less, add a tagline to help draw attention to or identify a brand, a service, or a product.
Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
e.g. #1 Ranked Cajun Restaurant in Independent Parks, North Carolina
This is a required field.
Using a minimum of 120 characters, add details to help draw attention to or identify a brand, a service, or a product.
Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
This is a required field.
This field allows you to categorize your Listing, to help users further fine-tune their searches.
Make sure you list all yoru accommodation options so travellers with a specific preference can find you!
This is a required field.
The price range is a rough estimate of the cost of goods and/or services being provided and can heavily influence customer decisions.
This is an optional field.
Let people know when your office is open for business and bookings.
This is an optional field.
If you supply your phone number it will be shown on your Listing and will also provide click-to-call functionality for users.
Tip: Listing a phone number accurately and consistently across all online platforms is critical for SEO (Search Engine Optimization).
e.g. (111) 222-3333
This is an optional field.
This is where any enquiries made via your listing will be sent.
If you want to have email sent to an address other than the address you used when creating your account, you can use this field to specify a different address.
This is an optional field.
Enter a link to your website, without the “https://” portion, as we will add that for you automatically.
e.g. charlottehotel.com
Here you list your direct booking link – this might be an RMS, Newbook, Hipcamp or contact page link.
Enter a link to your website, without the “https://” portion, as we will add that for you automatically.
e.g. charlottehotel.com
You need your address listed – or at least partial address in order to have your location shown on various maps throughout the platform when people look for parks in a specific location.
This is an optional field.
If you have other Listings on the platform that you want people to know about, this is the field to make that happen.
Listings you wish to link to must be currently published on the platform and you must be the author for those Listings as well.
This is an optional field.
This gallery also serves as the cover image of your Listing, so it is important for your images to be high-quality.
Upload up to 6 images that are 600KB or smaller and for best results, gallery images should be 1980 x 1042 pixels and have a landscape orientation (i.e. wider than taller).
If gallery images are not added, we will apply a default cover image with our branding.
This is an optional field.
Providing links to Social Networks can improve your overall online presence and increase engagement.